Component Market & Product Sales Assessment Surges to Dramatic High
ECIA’s Electronic Component Sales Trend (ECST) March 2021 Survey
Dale Ford, Chief Analyst
Industry sentiment for the electronics component market sales rocketed upward in March as quantified by the ECIA’s Electronic Component Sales Trend (ECST) monthly survey. The survey which assesses month-to-month sales growth sentiment leapt up between 26 and 27 points in component and end-market measures from February to March. As shown in the accompanying figure the overall component average soared to 158 points in March compared to 132 points in February. This market performance far outpaces the expectations looking toward March from February and continues a strong surge in the index that started in January. While expectations for month-to-month sales growth from March to April are not as strong as the March actual measurement it should be remembered that any score above 100 indicates growth expectations. In this light, the overall index average looking toward April is extremely strong.
Member of the Week:
This week we salute Luscombe Engineering as ECIA’s Member of the Week.
Luscombe Engineering is a premier technical sales organization representing only the best manufacturers of electro-mechanical, passive, interconnect and active products. The company was founded with technical design engineering as its core strength and that remains their focus. Doug Canterbury-CEO and Mark Malone-CFO are the Owners/Managers operating from five regional offices serving Southern California, Northern California, Oregon, Washington, Idaho, Hawaii and British Columbia. The company acts as a strategic partner, able to provide key engineering expertise to achieve design goals.
Doug Canterbury has been active with ECIA since its inception in 2011. He has held positions on the ECIA Foundation, the ECIA Board and now serves on the Independent Manufacturer Rep Council. Other members of the Luscombe team have also participated in the important committee work done by members of the association.
“We truly appreciate the opportunities provided by ECIA,” said Canterbury. “We are very encouraged by the progress made on key initiatives like the Automated Data Exchange and Business Review Best Practices which streamline our businesses and make it more efficient to work with our channel partners.”
ECIA is grateful for the company’s participation and continued support!
From Our Service Partners
Budde Marketing Systems has been managing POS data programs and providing channel data analysis since 1996. Working with ECIA and many ECIA members over the years, we are recognized as the industry leaders in channel data analysis and management. The highest priority is placed on data cleansing and preparation while reporting on all types of data flowing through the sales channel; POS, Inventory, Ship & Debit, Leads, Market and Industry information, etc. Industries served include the electronic, electrical, industrial automation and high-tech markets.
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Industry Dashboard
ECST Survey
The Electronic Component Sales Trends (ECST) tracks viewpoints on the sales of electronic components and the impact on end markets by surveying ECIA members, their peers and colleagues. The surveys sample individual opinions of knowledgeable professionals in the electronics industry on current monthly/quarterly performance and a look ahead to future expectations. Please take a moment to share your opinion and complete these surveys; each participant receives the survey results report.
- Monthly (Note – The monthly survey is open the first three weeks of the month.)
- Quarterly (Note – The quarterly survey is open February, May, August and November.)
*The latest ECST summary report is available to members.
Automated Data Exchange Initiative
Webinar recording now available - Click here.
The recording of the recent webinar is now available. The Automated Data Exchange Initiative resulted in the development of a new digital solution to help eliminate the inefficiencies of B2B communications among electronic component manufacturers, distributors and independent manufacturers reps through CRM systems. Spearheaded by the Independent Manufacturer Rep Council, a pilot effort to establish a bidirectional communication protocol was started to map and transport data between disparate CRM’s. The system has been successfully demonstrated between several CRM systems and is ready for broader adoption. Click the link below to learn more, see a demonstration video and download the technology whitepaper.
Q1 Update
The Global Industry Practices Committee recently held the Q1 update hosted by Don Elario, Pete Shopp and Russ Dzielak. The Committee reported on continuing initiatives, as well as new ones launching in 2021. Click here to review the webinar recording and the presentation files.
For more information on GIPC activities, please contact Don Elario.
2021 ECIA Executive Conference - Save the Dates! October 24-26 | Loews Chicago O'Hare
More than ever, we look forward to reuniting at the industry's premier executive event!
Many presentations offered at the conference hold up in relevance year after year. Enjoy a look back at the videos from the 2019 Executive Conference.
Newsletter
April 21, 2021
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